Effective Date: 1 August 2025
Last Updated: 1 August 2025
This Cookie Policy for the website DementiaWho.com, explains what cookies are, how we use them, and how you can manage your preferences. For more details on personal data, see our Privacy Policy.
By continuing to use this site, you agree to the use of cookies in accordance with this policy. You can change or withdraw your consent at any time via the cookie banner or your browser settings.
What Are Cookies
Cookies are small text files stored on your device when you visit a website. They help websites function properly, improve security, and provide insights into visitor behaviour.
How We Use Cookies
We use cookies to:
- Enable essential site functions and security
- Remember preferences and improve user experience
- Analyse visitor traffic and behaviour
- Display relevant ads and measure their performance
- Track affiliate link clicks and purchases
Types of Cookies We Use
Necessary – required for basic functionality and security. These include consent cookies set by the GDPR Cookie Consent plugin.
Functional – enable features like social sharing and embedded content.
Performance – monitor site performance for usability and speed.
Analytics – used by Google Analytics, Microsoft Clarity, and Clicky Analytics to track visitor interactions and site use.
Advertising and Affiliate Cookies – set by ad networks and affiliate partners to show relevant ads and track purchases.
Others – uncategorised cookies that may be added during new integrations.
Examples of Cookies We Use
- cookielawinfo-checkbox-* – store cookie category consent choices
- viewed_cookie_policy – remembers cookie banner acceptance
- Google Analytics (_ga, _gid, _gat, etc.) – website usage statistics
- Microsoft Clarity (CLID, ANONCHK, MUID, SM, etc.) – heatmaps and session replays
- Clicky Analytics (_jsuid, _first_pageview, _referrer_og, etc.) – visitor and page tracking
- Google Ads / affiliate cookies – advertising and commission tracking
Cookie Table
| Cookie Name | Duration | Purpose | Provider |
|---|---|---|---|
| cookielawinfo-checkbox-* | 11 months | Stores user consent for cookie categories | GDPR Cookie Consent Plugin |
| viewed_cookie_policy | 11 months | Remembers if cookie banner accepted | GDPR Cookie Consent Plugin |
| _ga | 2 years | Tracks visitor statistics | Google Analytics |
| _gid | 24 hours | Tracks visitor sessions | Google Analytics |
| _gat | 1 minute | Throttles requests to manage traffic | Google Analytics |
| CLID | 1 year | Identifies first-time Clarity visitor | Microsoft Clarity |
| ANONCHK | 10 minutes | Indicates if MUID transferred to Clarity | Microsoft Clarity |
| MUID | 1 year | Identifies unique browsers | Microsoft Clarity |
| SM | Session | Manages synchronisation of MUID | Microsoft Clarity |
| _jsuid | 1 year | Unique ID to track visitors | Clicky Analytics |
| _first_pageview | 10 minutes | Tracks first pageview of a session | Clicky Analytics |
| _referrer_og | 90 days | Stores external referrer info | Clicky Analytics |
| ad/affiliate cookies | Varies | Tracks ads and affiliate purchases | Google Ads / Affiliate Networks |
Managing Cookies
You can manage cookies in the following ways:
- Through the cookie consent banner on our site, where you can enable or disable non-necessary categories
- By adjusting your browser settings to block or delete cookies
- By opting out of personalised ads through Google Ads Settings
- By visiting www.aboutcookies.org for more information
Updates to This Cookie Policy
We may update this Cookie Policy from time to time. Updates will be posted here with a revised effective date.
Contact Us
For questions about this Cookie Policy, submit a contact us form here.
Website: https://dementiawho.com